Digital Advertising and Marketing Specialist

Job Title: Digital Advertising and Marketing Specialist 

Company Overview 

Muna, a subsidiary of Kabod Group International, is an award-winning edtech and children media company creating and distributing afrocentric and value-based content to families and schools. We help African parents raise culturally grounded, faith-rooted and confident children in a globalized society. Since 2015, we developed solutions that comprehensively address the under-representation of black/African culture in children media and increased the visibility of stories by children for children. Some of them include:  

1. Muna TV: Christian and Afrocentric Cartoons for students & families 

2. Muna Mag: a quarterly resource to boost financial literacy and patriotic spirit in children  

3. MK App: a mobile marketplace to read and listen to stories from various publishers. 

4. Muna Kalati: a digital marketing agency offering sales and literary translation solutions to African publishers and authors 

5. Muna Animation Studio (MAS): offering animation services to businesses and powering the content development for Muna TV.  

Role Overview 

We are actively looking for a strategic and passionate Digital advertising and marketing  specialist with strong experiences in social media advertising and digital community building to boost sales and users/customers acquisitions for Muna TV and Mag, and build a stronger community of parents and educators active in children education. This part-time role is hands-on and focused on getting results, not just planning. We need a professional familiar with children education, the media or publishing industry and the understanding of current social media advertising and selling strategies.  

Key Responsibilities 

1. Email Marketing 

• Plan and run email campaigns to engage parents, publishers and schools  

• Track performance and improve results over time  

2. Social Media Marketing and Advertising 

• Design and implement an effective content marketing strategy on relevant social media platforms (content, posting, engagement)  

• Plan and run ads on social media platforms (Instagram, Facebook, etc.)  

• Track performance and optimize for better results  

3. Community Building 

• Build, manage and grow a strong community of African parents (e.g. WhatsApp groups, online engagement)  

• Drive conversations, engagement, and trust within the community  

Requirements (Non-Negotiable) 

• 3 to 5 years of proven experiences in email marketing or social media advertising campaigns ( TikTok, Instagram, Facebook or LinkedIn) 

• 3 to 5 years experiences in early childhood education, film or book publishing industry.  

• Entrepreneurial spirit with ability to get things done remotely with minimal supervision.  

Preferred 

• Bachelor or master degree in digital marketing, advertising or business administration from a reputable tertiary institution  

• Bilingual with ability to communicate fluently in English or French 

• Experience in how to build online communities 

WHAT WE OFFER 

• Extremely good compensation package. 

• Exposure to international organizations and partners in the education, tech, and media industry. 

• Remote working opportunity with flexible hours 

• Potential for role expansion and full-time responsibility if performance is satisfactory. 

• Exposure and networking with venture capitalists, investors and entrepreneurship platforms and communities.  

• Opportunity to make a meaningful impact in children’s education and positively shape African narratives by building a ecosystem for families in need of a safe environment to grow children with faith-based and culturally grounded stories.  

How to apply 

Send updated CV + Cover Letter to communication@munakalati.org with

cc: elongue@munakalati.org and emmanuel@munakalati.org by 12^th April 2026. The cover letter should include your motivation and any evidence of advertising campaigns, social media platforms you handled or online communities you managed.  

NB: 

Email subject should be : “Digital Advertising and Marketing Specialist” 

Cover Letter with high AI Content will be discarded. Be genuine and intentional in your writing.  

Application without proven evidences of prior experiences or portfolio will be rejected.  

Applications from Ashesi University and bilingual professionals are highly encouraged.